E Ink Corporation, the company developing and marketing electronic paper display technology, has announced to make its next generation segmented display cells (SDC) available. The SDC products are simple digit, icon and alpha-numeric displays and offer commendable readability in a paper-thin form factor utilizing minimal battery power.

The new SDCs are 40 percent thinner, can perform within a wider operational temperature range, and are more flexible for repetitive 3-D bends or 2-D conformable solutions. They can be used to enhance consumer electronics, PC-accessory, display smartcards, capacity indicators, electronic shelf labels, signage and communications applications.

Russ Wilcox, president and CEO, E Ink Corporation, said that the E Ink SDC display lets the user see any vital information quickly and clearly from any angle, and designers can go beyond their imaginations to design innovative product with this paper-thin and flexible plastic display that can be cut to any shape.

The SDCs are available in organic non-rectangular unique shapes, including holes, curves, and other non-standard designs. Apart from it, E Ink’s SDC platform can be viewed under a variety of lighting conditions from direct sun to low-level ambient light, and provides viewable angle of nearly 180 degrees. E Ink’s Vizplex-based electronic paper solutions are bistable, reflective displays which enable the image to remain for over a year with zero power. [via e-ink]